(no subject)

[merrily]

If you've been online in the last couple days, you may have noticed that LJ almost went ahead with a code push to change gender prefs (in your profile) to a single Male/Female choice.

synecdochic has a good post about it here.

I'm glad that it got headed off at the pass -- and I'm also glad it came up, because a)it means the new LJ management team understands it's a big deal and, much less importantly, b) I (as a cisgendered woman who has the privilege of not paying attention to such things) now know that LJ specifies what advertising I see based on the gender I tell them I am.

I was, indeed, seeing a lot of dieting bullshit ads.

I've now set my prefs there to "unspecified". I'm interested to see what ads for people of unspecified gender are going to look like.

Comments

[omens]

in my experience: 90% scary fix-your-teeth ads. D:

[merrily]

Awesome. :-) Dental health -- everyone cares about it! kind of.

[meigui]

I actually never see any of the ads thanks to firefox and adblock, but the gender-targeting still makes me :/

[glitterandlube]

I figured it was gender targeted ads which I also LOATHE TO THE POWER OF THE SUN.

So this was potential failure on multiple levels.

[merrily]

Yeah, there's fail written all over that idea.

[merrily]

Me too. Gender roles - I reject them!

(Although it is true that I like ModCloth.com's stuff quite a lot.)

[merrily]

(And I assume it's because I picked "female" on my gender pref that they kept showing me ModCloth.com ads.)